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Diary of an Intern #4: Building an Apple Store Set July 29, 2013

Today we shot an informational video for some Apple and G-tech products. It was really exciting because we got to work with a lot of expensive Apple equipment, which we used to create the illusion of an Apple store. Although a lot of fun, the day was not without its challenges and left me ready for a nap right when I got home. The first challenge was creating a set that looked like the inside of an Apple store. Luckily…

Diary of an Intern #3: Martha’s Kitchen July 25, 2013

I learned many lessons today — not just about film, but also about compassion and empathy. Today we filmed a few short, promotional videos for an organization called Martha’s Kitchen, a nonprofit similar to Second Harvest Food Bank. They offer free dinners on Tuesdays and Wednesdays to those having trouble making ends meet. However, it isn’t just the meals that draw  people to Martha’s Kitchen; the open-arms attitude and family-feel keep them coming back through their doors. It was so…

Diary of an Intern #2: The New Camera July 12, 2013

I think Paul has a new best friend — our new 2.5k camera! No one was more excited to try it out than Paul, who acted like a kid on Christmas Day when it was delivered this morning. This new camera requires a huge hard drive space and a ton of time to import, but it’s all worthwhile because it takes Hollywood-level shots. These shots are so dynamic you feel as though you’re actually in them! We tested it out…

Shooting B-roll at City Hall July 9, 2013

Had a great shoot today with Paul and Alex at San Jose City Hall. Our B-roll reel will come in handy, plus we had a super time trying out our new HD gear. Stay tuned for more details soon.

Monsters University – Movie Review July 8, 2013

Animation has come a long way. “Monsters University” is a real state-of-the-art film, or I should say digital file. A couple of things to look for are all the details in each scene. Each hair and blade of grass is an individual polygon in the animators’ world. Wrap around a skin with reflective properties and you have a single element. Each scene probably has hundreds of thousands of individual elements. Couple that with motion and now you have a scene…

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