Life at WMS media is always interesting and increasingly international. Last week we taped an interview in San Jose that was then sent overseas to be completed by a Chinese team and distributed for viewing in Asia. We had a language challenge: The subject spoke little English and his presentation was entirely in Mandarin. While we did have a Mandarin speaking consultant present, it was obvious when our speaker was communicating well. When he was most successful, the music of his language flowed and engaged us. Many universal cues are also clearly evident on-camera. Body language, facial expression, flow of delivery and tone of voice convey a world of meaning that video captures, even when we speak different languages.
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